Seafood City partners with The Ayala Foundation to support GILAS (Gearing up Internet Literacy and Access for Students). When you buy selected Pamana items with GILAS tags, a portion of the proceeds from these items will automatically be donated to the GILAS fund.

GILAS is a multi-sectoral initiative that is composed mainly of corporations and concerned non-profit institutions that realize the need to invest in bridging the digital divide among the nation's public high school students.

Filipino students learn under the most difficult of circumstances. The Philippine government's budget for education is not enough to provide for adequate educational facilities and other learning resources. This is why only a handful of Filipino students are given the privilege of a college education, as only a small minority are able to afford one.

Meanwhile, the Internet is becoming increasingly important in our day-to-day activities, as it opens doors to a wealth of information and resources. Access to information has become a basic necessity, not a luxury. Companies have raised the bar for new hires, requiring proof of Internet literacy as part of the minimum qualifications. Sadly, the Philippine government remains heavily burdened by the task of improving on even more basic resource shortages in the educational system.

Today, public high school students hardly have any access to computers in their schools, thus suffering the risk of being ill equipped in a world that is gradually becoming more digital. The future of the nation lies in its ability to harness the potentials of its youth.

GILAS aims to provide Internet access to all public secondary school students in the Philippines, thus giving them an opportunity to a brighter future.